The London Design Festival will start next Monday 18th and will run until 24th September bringing everything about design to the English city. This year, a new exhibition group – Design Frontiers — will take the Somerset House featuring 30 international designers, leaders of their respective disciplines from automotive to fashion, product design to graphics, digital to performance.
One more year, London becomes the capital of design with the London Design Festival which celebrates this year its fifteenth edition. In this context of design with exhibitions of the most important brands and designers worldwide, Design Frontiers lands in London to explore the intersection between future-thinking and commerce, innovation and the demands of the modern marketplace.
The top designers with their favorite brands
The main idea of DF is to allow visitors and design lovers to see, how top designers work in partnership with their preferred brands and companies to create installations that show how they are testing the frontiers of the industry.
The installations will be featured in different rooms of Somerset House. The exhibition includes one of the highlights of this year, an innovative installation spanning two rooms, designed by Ian Callum, Director of Design at Jaguar.
The two-room installation will explore the future of travel and the process of electrification in the automotive industry from the sketch to reality and the future of travel.
Design Frontiers: The highlight of the London Design Festival
Design Frontiers promises to be a must-see for the public, offering an immersive and interactive experience.
“This group exhibition, of some of the world’s most exciting designers, coincides with London Design Festival and will be an unmissable highlight. Design Frontiers displays the broad reach of the discipline: the way in which design touches every part of our everyday lives, and ultimately how it might improve them.”, Ben Evans, Design Frontiers.
Designers taking part in the debut of Design Frontiers include Paul Priestman; 19 emerging and established designers with Kvadrat; Katie Greenyer for Pentland Brands; Benjamin Hubert with AXYL for Allermuir, and nolii; as well as Form Us With Love, Super-Flux, and Pentagram.
Design Frontiers at the Somerset House will also host COMPAC, the leading company in high-end decorative surfaces in collaboration with Arik Levy, worldwide acclaimed artist. The space designed by Arik Levy will showcase the latest quartz collection of the company Ice of Genesis by Arik Levy.
Levy’s installation for COMPAC will show a minimalist setting that will explore the dialogue between the horizontal and vertical parameters of our living environment. The centerpiece of the installation will be a massive sculptural mono-block mineral quartz kitchen island that will “float” within the space like a black iceberg – appearing as though it has been carved from one block of quartz.
Luxury firm Swarovski and long-time partner Tord Boontje, will also be there debuting a spectacular lighting collection from Swarovski Crystal Palace. Following Swarovski’s established tradition of exhibiting modern design collaborations at London Design Festival, this exhibition is bound to add even more brilliance to Somerset House.
Design Frontiers is a free-entry exhibition that will be open to the public from 18-24 September at the historic building of the Somerset House in London.
